AI-first marketplace · BeautyTech & WellnessTech Internal productLive

BeautIA

An AI-first platform for beauty, wellness and aesthetic health: connects clients and specialists with smart booking, an operational CRM, KYC validation and an admin dashboard. Goal: turn a sector with manual booking and low digitization into a scalable, automated ecosystem.

Main image · BeautIA
About the project

BeautIA

An AI-first platform for beauty, wellness and aesthetic health: connects clients and specialists with smart booking, an operational CRM, KYC validation and an admin dashboard. Goal: turn a sector with manual booking and low digitization into a scalable, automated ecosystem.

The challenge

What needed to be solved

The beauty and wellness sector mostly runs on manual scheduling by WhatsApp or phone call: no traceability, no specialist verification, and no system that scales beyond the memory of whoever answers.

The approach

How we tackled it

We built a two-sided marketplace — clients and verified specialists — with smart booking, an operational CRM and KYC validation, under the concept "Connecting your beauty with Human Intelligence."

What was built

System components

Two-sided marketplace (clients and specialists)

Smart, automated booking

KYC validation for specialists

Operational CRM and admin dashboard

Just published · almost nobody knows it yet

Beauty and wellness wherever you are, with nobody keeping a cut.

BeautIA is new and almost nobody knows it: it is opening in stages, starting with Medellín and its metropolitan area. It connects people with beauty and wellness professionals who come to your home. You choose, book a genuinely available time and pay the person who serves you directly. For the professional it is their schedule, catalog and reputation in one place. José Santamaría built it for a sector with manual bookings and low digitization.

The client account is free and BeautIA charges no booking commission: what the professional charges is the professional's. Professionals sustain the platform with a membership, not a percentage of every appointment; that membership and the visibility plans are published with their terms at launch. It is the model jsadsAI stands for: cover the platform, not live off other people's work.

Visit BeautIA ↗
What it is

Simple for whoever books. Clear for whoever serves.

For the client: browse professionals by service and proximity, compare prices, ratings and photos, pick a variant, a mode (at home, at the professional's place or online) and a real time slot with travel time already accounted for. The professional accepts at the base price or sends a written quote; you decide.

For the professional: create a profile and catalog with prices, duration and photos; set the area and how far they travel (20 to 40 km); verify identity with an ID document (and credentials for regulated services); the team reviews and publishes. Receive requests, quote, serve, get paid directly and rate the client.

Trust goes both ways: verified profiles, exact address visible only once the appointment is accepted, safety cancellation at no charge, mutual reviews after the service and sanctions for serious misconduct.

Who it is for
  • People in Medellín and its metropolitan area who want makeup, hair, manicure, pedicure, massage or psychology at home.
  • Beauty and wellness professionals who want to be found and organize their schedule.
  • Anyone with existing clients who wants a link, a WhatsApp message and a QR so they book on their own.
  • Sectors with manual bookings that want to go digital without paying commission.
What it includes

What it includes

As published on beautia.jsadsai.com.

Browse and compare

Search by service and proximity; each profile shows services with prices, ratings and photos.

Browse professionals ↗

Bookings with real availability

You only see available slots, with travel time between appointments already accounted for.

Written quote

Say what you want; the professional replies within 12 hours with a final price, a note and materials. You accept within 24 hours.

Chat with reference photos

Show the hairstyle, color or design you want from the appointment chat.

Professional catalog and schedule

Services with variants, price, duration and mode; own schedule with in-app, email and push reminders.

Identity verification

Every profile is reviewed with an ID document before becoming visible; regulated services require credentials.

My business

Income from completed services, clients, response time and profile visits.

Invite your clients

Your own link, a ready-made WhatsApp message and a QR code for your workplace.

Favorites, calendar and rebook

Save professionals with alerts, add the appointment to Google, Apple or Outlook and rebook in one click.

Create my account ↗
How it works

From searching to receiving your service

01

Browse and compare

By service and proximity. The map shows approximate areas only, never addresses.

02

Choose service, mode and time

A variant with price and duration; at home, at the professional's place or online.

03

Say what you want

The professional accepts at the base price or sends a written quote.

04

Confirm and coordinate

Notices, reminders, chat with photos and the appointment in your calendar.

05

Receive and pay directly

The professional arrives; payment is between you, with no commission.

06

Rate and repeat

Reviews both ways; favorites and rebooking.

See the full step by step ↗

Plans and pricing

No booking commission

As published on beautia.jsadsai.com: the service payment is between the client and the professional; BeautIA does not take part in that payment or keep a percentage.

Client account

Free

Creating your account and booking costs nothing for using BeautIA. You pay only the service price, directly to the professional.

Create my account ↗

Professional account

Free sign-up · 0 % commission

Creating the account and building the profile costs nothing. What you agree with your client is yours.

I am a professional ↗

Membership and visibility

Published at launch

Professionals sustain the platform with a membership, not a commission. Its terms are published when BeautIA opens.

How it works ↗

Launching soon in Medellín and its metropolitan area. You can create your account and prepare your profile today.

See all plans and prices on the platform ↗

Security and principles

Designed so you can open the door with peace of mind

  • Verified professionals. Reviewed with an ID document before becoming visible; credentials for regulated services.
  • Your address is private. The professional sees it only when accepting the appointment; the public map shows approximate areas only.
  • Cancel for safety, no charge. If you do not feel safe, cancel and report; the other person does not see your report.
  • Reputation both ways. Clients and professionals rate each other only after a completed service.
  • Serious misconduct is sanctioned. Harassment, violence or theft are reviewed with priority: suspension or expulsion and blocking of email and phone.
What it does not do (and we say so)
  • BeautIA does not process or hold the service payment: it is between client and professional.
  • Cancellations with less than 12 hours' notice or no-shows are recorded.
  • No promised profile-review turnaround: it depends on the team's workload.
  • Opening in stages: today, Medellín and its metropolitan area.
Frequently asked questions

What people ask about BeautIA

BeautIA is an AI-first at-home beauty and wellness marketplace created by jsadsAI | José Santamaría: it connects people with verified makeup, hair, manicure, pedicure, massage and psychology professionals in Medellín and its metropolitan area, with bookings, written quotes, chat and mutual reputation. It is live at beautia.jsadsai.com.

Nothing. BeautIA charges no booking commission: you agree the price with the professional and pay them directly. The client account is free and the professionals' membership will be published with its terms at launch.

It starts in Medellín and its metropolitan area. Each professional sets their area and how far they travel (20 to 40 km), and you can search by proximity.

Yes. Every profile goes through a team review with an ID document before becoming visible; regulated services also require credentials.

Each service has a base price. You tell the professional what you want and they reply with a final written price (plus the cost of materials if they bought them for you); if you accept, you know exactly what you pay.

It is private: the professional sees the exact address only when accepting the appointment. The public map shows approximate locations only.

Current status

Platform in development within the jsadsAI lab ecosystem.

Proven capability

Services this project demonstrates

These are not related topics: they are the systems actually built in this project, available as services.

Category: AI-first marketplace · BeautyTech & WellnessTech. To learn the full scope and how to apply a similar approach to your business, write to us — no strings attached.

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