What this service solves
[BACKGROUND IMAGE / VIDEO: Studio, microphone, professional setup]
Problems we solve
- Not knowing what to say
- Recording with no structure
- No consistency
- Not reusing content
- No connection to sales
- Not growing an audience
- Not monetizing
What's included
- Channel design
- A content system
- Production
- Repurposing (KEY)
- Distribution
- Optimization
How we work: service methodology
- Phase 1 · Channel Strategy and Visual Architecture — Defining the editorial line, designing a high-resolution YouTube banner, podcast branding and an audio intro/outro (Week 1).
- Phase 2 · Topic Research and AI-Assisted Scripting — YouTube keyword analysis, topic curation and writing structured outlines and scripts (Week 1-2).
- Phase 3 · Assisted / Remote Recording Session — Technical guidance on framing, lighting and mic technique to record at the highest quality (Week 2).
- Phase 4 · Post-Production, Editing and Micro-Content — Dynamic editing, AI audio cleanup, high-impact thumbnail design and cutting short clips per episode (Weeks 2-3).
- Phase 5 · Publishing, YouTube SEO and Multichannel Distribution — Uploading with optimized metadata, timestamps, interactive cards and distribution to Spotify/Apple Podcasts (Week 4).
- Brand Architecture Module (add-on) · Brand Diagnostic and Art Direction — Brand manifesto, tagline, banner, thumbnail templates and a production direction session with José Santamaría.
What we need from your team
- Raw video/audio recordings, or participation in a guided remote recording session.
- Logos, color palette and links to promote in the video description.
- Admin or editor permissions on your YouTube channel and podcast hosting platform.
- A professional bio, areas of expertise, business goals and high-resolution photos, if the brand architecture module is activated.
Deliverables
- A channel concept
- A content structure
- Recording guides
- A scripting system
- Production workflows
- A repurposing system
- A distribution strategy
- Integration with your personal brand or business
Who it's for
- Founders and consultants who want to build digital authority.
- Brands with a distinct voice and expert knowledge.
- B2B companies that need to position themselves as references.
- Marketing teams that want a scalable channel of their own.
Signs you need it
- You have recordings sitting around that never get published because of the editing backlog.
- Your current editor's turnaround times are long, and every adjustment adds extra days.
- Your videos get few views because titles, thumbnails and descriptions aren't well crafted.
- You're not making the most of every long recording to generate short clips that work on social media.
Benefits
- Building an owned, recurring audience.
- Massive repurposing of every episode across social and newsletter.
- Positioning as an industry reference.
- Generating inbound leads from evergreen content.
Measurable KPIs
- Views
- Audience retention
- Subscribers
- Engagement
- Leads generated
- Web traffic
- Conversion to customers
Expected outcome
An audiovisual ecosystem that: • Positions your brand • Builds an audience • Produces consistent content • Reduces operational load • Becomes an acquisition channel • Scales over time
Frequently asked questions about this service
What does the Podcast, YouTube and Audiovisual Ecosystem service include?
A comprehensive channel strategy, AI-assisted scripting, professional editing, high-impact thumbnail design, algorithm optimization and distribution on YouTube, Spotify and Apple Podcasts, turning every episode into an ecosystem of micro-content for Reels, Shorts and TikToks.
What do I need to have ready before starting?
Raw recorded material (or willingness to do a guided remote session), your logos and color palette, and admin or editor permissions on your YouTube channel and podcast platform.
How is the result measured?
Through ranking in the YouTube and Spotify algorithms and a simultaneous multi-platform redistribution strategy, evaluated episode by episode.
Can I include building my full personal brand on YouTube?
Yes, there's a brand architecture module that includes a manifesto, tagline, full channel visual identity, a content calendar and a production direction session with José Santamaría.
Technology stack
- YouTube
- CapCut / Premiere
- Canva
- ChatGPT / Gemini
- Eleven Labs (voice)
- HeyGen (avatar if applicable)
- Notion (management)
- n8n / Make (automation)